Divisional DNA

Scale at Speed

Uniquely positioned to provide both national and trans-Tasman communciation solutions for large advertising campaign roll-outs and ongoing national account requirements

 

Full Scale Capability

Full Scale Capability

OPUS is the largest trans-Tasman Out of Home digital printer with leading positions in both Australia and New Zealand. Our production facilities operate 24 hours a day to rapidly produce nationwide rollouts of outdoor advertising campaigns on a daily basis.

The Out of Home Division undertakes large format and grand format digital printing on a wide variety of flexible and rigid materials including vinyl, mesh, paper, canvas, cloth, wood, glass and plastic. The majority of work performed by the Out of Home Division consists of vinyl billboards and posters and requires a rapid turnaround to meet strict advertising campaign deadlines.

Innovation & Creativity

Innovation & Creativity

Successful outdoor advertising relies on innovation and creativity. OPUS remains at the forefront of industry developments to offer new and exciting products and print technologies as they are developed. For instance, the Out of Home Division has acted as HP’s global pilot operation for new inks and new turbo-jet equipment in Australia. We have also been the first to offer both recyclable and bio-friendly substrates for mass billboard production, as well as developing innovative solutions for vehicle graphics, floor graphics and building wraps for our clients.

The Out of Home Division offers a full range of in-house finishing services including joining, rope edging, hemming, eyeleting, sleeve finishing, installation and removal. Each item is tailored to its installation site based on a comprehensive proprietary database of site specifications. 

Promoting Outdoor Advertising

Promoting Outdoor Advertising

As Australasia’s largest Out of Home printer, OPUS takes a very active role in promoting the outdoor advertising industry. Over the past 10 years outdoor advertising has undergone significant growth as it becomes more widely accepted as a powerful advertising medium to reach targeted audiences quickly and effectively.